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1

A Framework for Evaluating Consumer Information Regulation

Michael B. Mazis, Richard Staelin, Howard Beales and Steven Salop

Journal:

Journal of Marketing

Year:

1981

Language:

english

File:

PDF, 395 KB

english, 1981

2

Perceived Age and Attractiveness of Models in Cigarette Advertisements

Michael B. Mazis, Debra Jones Ringold, Elgin S. Perry and Daniel W. Denman

Journal:

Journal of Marketing

Year:

1992

Language:

english

File:

PDF, 1.02 MB

english, 1992

3

Marketing's "Scarlet Letter": The Theory and Practice of Corrective Advertising

William L. Wilkie, Dennis L. McNeill and Michael B. Mazis

Journal:

Journal of Marketing

Year:

1984

Language:

english

File:

PDF, 772 KB

english, 1984

4

Consumer Perceptions of Health Claims in Advertisements and on Food Labels

MICHAEL B. MAZIS, MARY ANNE RAYMOND

Journal:

Journal of Consumer Affairs

Year:

1997

Language:

english

File:

PDF, 883 KB

english, 1997

5

Perceived Age and Attractiveness of Models in Cigarette Advertisements

Mazis, Michael B., Ringold, Debra Jones, Perry, Elgin S., Denman, Daniel W.

Journal:

Journal of Marketing

Year:

1992

Language:

english

File:

PDF, 1.88 MB

english, 1992

6

Elimination of Phosphate Detergents and Psychological Reactance

Mazis, Michael B., Settle, Robert B., Leslie, Dennis C.

Journal:

Journal of Marketing Research

Year:

1973

Language:

english

File:

PDF, 1.14 MB

english, 1973

7

Determinants of Scale Response: Label versus Position

Albert R. Wildt and Michael B. Mazis

Journal:

Journal of Marketing Research

Year:

1978

Language:

english

File:

PDF, 1.21 MB

english, 1978

8

The Role of Consumer Surveys in Public Policy Decision Making

Manoj Hastak, Michael B. Mazis and Louis A. Morris

Journal:

Journal of Public Policy & Marketing

Year:

2001

Language:

english

File:

PDF, 3.75 MB

english, 2001

9

International Issues in Law and Public Policy || Marketing and Public Policy: Prospects for the Future

Michael B. Mazis

Journal:

Journal of Public Policy & Marketing

Year:

1997

Language:

english

File:

PDF, 1.11 MB

english, 1997

10

Decision-Making Role and Information Processing

Michael B. Mazis

Journal:

Journal of Marketing Research

Year:

1972

Language:

english

File:

PDF, 707 KB

english, 1972

11

The Influence of Brand Ambiguity on Brand Attitude Development

Stephen J. Miller, Michael B. Mazis and Peter L. Wright

Journal:

Journal of Marketing Research

Year:

1971

Language:

english

File:

PDF, 1.07 MB

english, 1971

12

An Experimental Evaluation of a Proposed Corrective Advertising Remedy

Michael B. Mazis and Janice E. Adkinson

Journal:

Journal of Marketing Research

Year:

1976

Language:

english

File:

PDF, 1.09 MB

english, 1976

13

A Comparison of Four Multi-Attribute Models in the Prediction of Consumer Attitudes

Michael B. Mazis, Olli T. Ahtola and R. Eugene Klippel

Journal:

Journal of Consumer Research

Year:

1975

Language:

english

File:

PDF, 1.08 MB

english, 1975

14

A Framework for Evaluating Consumer Information Regulation

Mazis, Michael B., Staelin, Richard, Beales, Howard, Salop, Steven

Journal:

Journal of Marketing

Year:

1981

File:

PDF, 1.42 MB

1981

15

Using Information-Processing Principles in Public Policymaking

Mazis, Michael B., Staelin, Richard

Journal:

Journal of Marketing & Public Policy

Year:

1982

Language:

english

File:

PDF, 927 KB

english, 1982

16

Informing Buyers of Risks: Analysis of the Marketing and Regulation of All Terrain Vehicles

GARY T. FORD, MICHAEL B. MAZIS

Journal:

Journal of Consumer Affairs

Year:

1996

Language:

english

File:

PDF, 1.75 MB

english, 1996

17

Aetiology, evaluation and management of rectovaginal fistula: A rare entity and a major surgical challenge

Stamatakos, Michael, Sargedi, K., Ntzeros, K., Mazis, D., Artopoulos, A., Vassiliou, P.

Journal:

Hellenic Journal of Surgery

Year:

2014

Language:

english

File:

PDF, 1.04 MB

english, 2014

18

Consumer Comprehension of Environmental Advertising and Labeling Claims

MORRIS, LOUIS A., HASTAK, MANOJ, MAZIS, MICHAEL B.

Journal:

Journal of Consumer Affairs

Year:

1995

Language:

english

File:

PDF, 1.14 MB

english, 1995

19

Consumer Search and Public Policy

Howard Beales, Michael B. Mazis, Steven C. Salop and Richard Staelin

Journal:

Journal of Consumer Research

Year:

1981

Language:

english

File:

PDF, 577 KB

english, 1981

20

Using Information-Processing Principles in Public Policymaking

Michael B. Mazis and Richard Staelin

Journal:

Journal of Marketing & Public Policy

Year:

1982

Language:

english

File:

PDF, 1.78 MB

english, 1982

21

Consumerism: Search for the Consumer Interestby David A. Aaker; George S. Day

Review by: Michael B. Mazis

Journal:

Journal of Marketing

Year:

1975

Language:

english

File:

PDF, 248 KB

english, 1975

22

Competition Policy and Antitrust Law || FTC v. Novartis: The Return of Corrective Advertising?

Michael B. Mazis

Journal:

Journal of Public Policy & Marketing

Year:

2001

Language:

english

File:

PDF, 2.15 MB

english, 2001

23

Three Decades of Marketing Academic Input at the Federal Trade Commission: Contributions to Research, Policy Making, and Litigation

Hastak, Manoj, Mazis, Michael B.

Journal:

Journal of Public Policy & Marketing

Year:

2014

Language:

english

File:

PDF, 204 KB

english, 2014

24

Consumer Search and Public Policy

Beales, Howard, Mazis, Michael B., Salop, Steven C., Staelin, Richard

Journal:

Journal of Consumer Research

Year:

1981

Language:

english

File:

PDF, 930 KB

english, 1981

25

Demographic risk factors for severe and fatal vivax and falciparum malaria among hospital admissions in northeastern Indonesian Papua

Barcus, Mazie J., Basri, Hasan, Picarima, Helena, Manyakori, C., Sekartuti, Elyazar, Iqbal, Bangs, Michael J., Maguire, Jason D., Baird, J. Kevin

Journal:

American Journal of Tropical Medicine and Hygiene

Year:

2007

Language:

english

File:

PDF, 238 KB

english, 2007

26

Perceived Age and Attractiveness of Models in Cigarette Advertisements

Mazis, Michael B., Ringold, Debra Jones, Perry, Elgin S., Denman, Daniel W.

Journal:

Journal of Marketing

Year:

1992

File:

PDF, 1.88 MB

1992

27

Elimination of Phosphate Detergents and Psychological Reactance

Mazis, Michael B., Settle, Robert B., Leslie, Dennis C.

Journal:

Journal of Marketing Research

Year:

1973

Language:

english

File:

PDF, 916 KB

english, 1973

28

Determinants of Scale Response: Label versus Position

Wildt, Albert R., Mazis, Michael B.

Journal:

Journal of Marketing Research

Year:

1978

Language:

english

File:

PDF, 903 KB

english, 1978

29

An Experimental Evaluation of a Proposed Corrective Advertising Remedy

Mazis, Michael B., Adkinson, Janice E.

Journal:

Journal of Marketing Research

Year:

1976

Language:

english

File:

PDF, 850 KB

english, 1976

30

Marketing's “Scarlet Letter”: The Theory and Practice of Corrective Advertising

Wilkie, William L., McNeill, Dennis L, Mazis, Michael B.

Journal:

Journal of Marketing

Year:

1984

Language:

english

File:

PDF, 2.41 MB

english, 1984

31

An Experimental Evaluation of a Proposed Corrective Advertising Remedy

Mazis, Michael B., Adkinson, Janice E.

Journal:

Journal of Marketing Research

Year:

1976

File:

PDF, 850 KB

1976

32

Marketing's “Scarlet Letter”: The Theory and Practice of Corrective Advertising

Wilkie, William L., McNeill, Dennis L, Mazis, Michael B.

Journal:

Journal of Marketing

Year:

1984

File:

PDF, 2.41 MB

1984

33

Book Review: Consumerism: Search for the Consumer Interest, Second Edition

Mazis, Michael B.

Journal:

Journal of Marketing

Year:

1975

File:

PDF, 264 KB

1975

34

Biochemical Differences Between Products of the ADH Locus in Olive Fruit Fly (Bactrocera oleae)

Vasiliki Mazi, Nikos Cosmidis, Michael Loukas, Yannis Clonis, Eleftherios Zouros

Journal:

Biochemical Genetics

Year:

1998

Language:

english

File:

PDF, 153 KB

english, 1998

35

Book reviews

Ronald E. Goldsmith, Michael Mazis, Mary Jo Bitner, Edward Rigdon, Robin T. Peterson, Armen Tashchian

Journal:

Journal of the Academy of Marketing Science

Year:

1992

Language:

english

File:

PDF, 510 KB

english, 1992

36

Cognitive tuning and receptivity to novel information

Michael B Mazis

Journal:

Journal of Experimental Social Psychology

Year:

1973

Language:

english

File:

PDF, 767 KB

english, 1973

37

Marital functioning, chronic pain, and psychological distress

Annmarie Cano, Mazy Gillis, Wanda Heinz, Michael Geisser, Heather Foran

Journal:

Year:

2004

Language:

english

File:

PDF, 121 KB

english, 2004

38

Cardiac Rhythm Device Contact Dermatitis

Jaskaran Kang, Christopher S. Simpson, Debra Campbell, Rozita Borici-Mazi, Damian P. Redfearn, Kevin A. Michael, Hoshiar Abdollah, Adrian Baranchuk

Journal:

Annals of Noninvasive Electrocardiology

Year:

2012

Language:

english

File:

PDF, 637 KB

english, 2012

39

Longitudinal study of awareness, recall, and acceptance of alcohol warning labels

Michael B. Mazis, Louis A. Morris, John L. Swasy

Journal:

Applied Behavioral Science Review

Year:

1996

Language:

english

File:

PDF, 622 KB

english, 1996

40

Accepted Risk and Alcohol Use During Pregnancy

Louis A. Morris, John L. Swasy and Michael B. Mazis

Journal:

Journal of Consumer Research

Year:

1994

Language:

english

File:

PDF, 316 KB

english, 1994

41

Racial Self-Identification and Self-Concept by Means of Unobtrusive Measures

Smith, Dan M., Mazis, Michael B.

Journal:

The Journal of Social Psychology

Year:

1976

Language:

english

File:

PDF, 438 KB

english, 1976

42

Randomized, Placebo‐Controlled Trial of Atovaquone/Proguanil for the Prevention of Plasmodium falciparum or Plasmodium vivax Malaria among Migrants to Papua, Indonesia

Ling, Judith, Baird, J. Kevin, Fryauff, David J., Sismadi, Priyanto, Bangs, Michael J., Lacy, Mark, Barcus, Mazie J., Gramzinski, Robert, Maguire, Jason D., Kumusumangsih, Marti, Miller, Gerri B., Jon

Journal:

Clinical Infectious Diseases

Year:

2002

Language:

english

File:

PDF, 162 KB

english, 2002

43

Atovaquone/Proguanil Therapy for Plasmodium falciparum and Plasmodium vivax Malaria in Indonesians Who Lack Clinical Immunity

Lacy, Mark D., Maguire, Jason D., Barcus, Mazie J., Ling, Judith, Bangs, Michael J., Gramzinski, Robert, Basri, Hasan, Sismadi, Priyanto, Miller, Gerri B., Chulay, Jeffrey D., Fryauff, David J., Hoffm

Journal:

Clinical Infectious Diseases

Year:

2002

Language:

english

File:

PDF, 78 KB

english, 2002

44

FTC v. Novartis : The Return of Corrective Advertising?

Mazis, Michael B.

Journal:

Journal of Public Policy & Marketing

Year:

2001

Language:

english

File:

PDF, 72 KB

english, 2001

45

Randomized, Parallel Placebo‐Controlled Trial of Primaquine for Malaria Prophylaxis in Papua, Indonesia

Baird, J. Kevin, Lacy, Mark D., Basri, Hasan, Barcus, Mazie J., Maguire, Jason D., Bangs, Michael J., Gramzinski, Robert, Sismadi, Priyanto, Krisin,, Ling, Judith, Wiady, Iwa, Kusumaningsih, Marti, J

Journal:

Clinical Infectious Diseases

Year:

2001

Language:

english

File:

PDF, 110 KB

english, 2001

46

Deception by Implication: A Typology of Truthful but Misleading Advertising and Labeling Claims

Hastak, Manoj, Mazis, Michael B

Journal:

Journal of Public Policy & Marketing

Year:

2011

Language:

english

File:

PDF, 215 KB

english, 2011

47

An Evaluation of the Alcohol Warning Label: Initial Survey Results

Michael B. Mazis, Louis A. Morris and John L. Swasy

Journal:

Journal of Public Policy & Marketing

Year:

1991

Language:

english

File:

PDF, 1.76 MB

english, 1991

48

Editor's Statement

Michael B. Mazis

Journal:

Journal of Public Policy & Marketing

Year:

1992

Language:

english

File:

PDF, 414 KB

english, 1992

49

Health and Safety Issues || Risk Disclosures in Televised Prescription Drug Advertising to Consumers

Louis A. Morris, Michael B. Mazis and David Brinberg

Journal:

Journal of Public Policy & Marketing

Year:

1989

Language:

english

File:

PDF, 3.03 MB

english, 1989

50

Editor's Statement

Michael B. Mazis

Journal:

Journal of Public Policy & Marketing

Year:

1995

Language:

english

File:

PDF, 254 KB

english, 1995

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